Cactus Communications (CACTUS), a leading science communication and technology company, announces a strategic partnership with Aptara, a leading digital content development company, to provide value-added services to authors and researchers globally.
As a part of this collaboration, CACTUS has launched an integration with SciPris, Aptara’s advanced APC gateway, to introduce research communication services, starting with premium research infographics. This new offering addresses the evolving needs of the scholarly publishing ecosystem while positioning SciPris as a strategic platform for publishers, delivering value that goes beyond traditional APC gateway. By introducing science communication services, this partnership enables Aptara to strengthen partnerships with publishers and enhance author experience to improve research impact.
Commenting on the partnership, Nikesh Gosalia, President, Global Academic and Publisher Relations, Cactus Communications said, “In the dynamic landscape of scholarly publishing, the research journey doesn’t end with publication. Researchers often face challenges in making their research stand out amid high volumes of published papers. Offering innovative value-added services such as research infographics enhances the visibility and impact of authors’ work. Moreover, it allows publishers to expand business opportunities by adding new revenue streams. By addressing the needs of researchers, publishers as well as our partners like Aptara, CACTUS aims to drive growth and innovation in the scholarly publishing landscape.”
Samir Kakar, President of Aptara said, “We are excited to partner with CACTUS to deliver future-ready solutions for publishers and authors alike. This integration will offer value-added services of CACTUS to the authors directly at the payment touchpoint by creating an ideal user experience with seamless, one-click checkout.”
The new service offering showcases CACTUS’s commitment by equipping publishers to seamlessly integrate future-ready value-driven solutions into the publication process. The partnership represents the next phase of the relationship between CACTUS & Aptara in their joint efforts towards addressing the challenges and driving innovation in modern scholarly publishing.
For more details, please contact:
Nidhi Amin | CACTUS | nidhi.amin@cactusglobal.com | newsroom@cactusglobal.com
Duane Roth | Aptara | duane.roth@aptaracorp.com