The Importance of Storytelling in Brand Building for Research Societies

Digital transformation has changed the way researchers, publishers, and research societies use new-age media to be seen, heard, and acknowledged. Brand building for a research society involves creating and promoting a strong brand identity and reputation via a strategic and consistent approach. As a part of this strategy, brand storytelling uses a compelling narrative that […]
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Engaging and Retaining Early Career Researcher Members: Strategies for Academic Societies

Early career researchers (ECRs) are a large and critical component of the research workforce, and consequently an important segment for academic societies. However, ECRs face a number of challenges, including limited funding, lack of mentorship support, networking difficulties, and pressure to publish. Many of these have been exacerbated by the Covid-19 pandemic and lockdowns in […]
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Designing Neuro-Inclusive Events: Tips for Societies and Publishers

Neurodiversity refers to the concept that each person experiences the world differently and that variations in brain development are normal. These differences in perception, sensitivity, and behavior result in strengths and challenges. The Division of Cancer Epidemiology and Genetics at the National Cancer Institute (DCEG) states that “driven by both genetic and environmental factors, an […]
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Five Steps For Universities To Craft A Strong Patent Communication Strategy

Through their research activities, universities generate a significant amount of intellectual property (IP). This IP can be invaluable in spurring further innovation at the university, attracting top-tier talent in terms of both students and faculty, building the university’s brand and reputation, and diversifying its revenue streams. A strong patent communication strategy is therefore essential for […]
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Open Access and Gender Equity in Academia

Gender equity in academia refers to equal opportunities and treatment for individuals of all genders in the academic world, including in areas such as hiring, promotions, salaries, and recognition. Achieving gender equity in academia is important for creating a fair and just society and for promoting diversity and inclusion in the academic community. Mind the […]
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How Societies are Contributing to Multilingual Science

English is undoubtedly the lingua franca of academic communication. Greek, Latin, Arabic, French, and German have each previously enjoyed this status, but none became so deeply entrenched as English. In fact, English is so pervasive in science and academia in many countries that English-language papers outnumber those published in the native language. For example, English-language […]
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